Think of your website as your virtual office—a space where clients get their first impression of your firm. A clean, modern, and minimal design creates a welcoming environment, making clients feel at ease, just like walking into a well-organized, professional office.
Simplicity is key. Declutter all unnecessary accounting and tax jargon that clients don’t understand (and honestly don’t care about). They’re coming to you for solutions, not to learn how you do your job. Clear, simple language makes them feel more comfortable and connected to your services.